Content Strategy

Reported on Aspen Institute's Opportunity Youth Forum in Los Angeles, focused on member organizations from around the country providing career paths for foster youth.

○ White paper with recommendations from the convening forthcoming Q2 2026

Worked with editors and reporters across the newsroom to both report new stories and update archive, manage design. engage SEO strategies and product planning.

○ The dedicated newsletter gained 3,500 subscribers June-Sept 2023

○ 65% of traffic came from the local Boston area

○ Offline events branded 'Field Guide' sold out.

Presented a series of introductory talks about the current immersive news landscape to business leaders at major news organizations in Europe and Asia audiences, sponsored by INMA and Meta.

○ Insights were published in a blueprint report, March 2022.

Over two years, built and grew a community of more than 1,500 journalists working on immersive storytelling initiatives at a wide range of news organizations around the world.

○ Led and managed a grant cycle of $250,000 with Knight Foundation, ONA, and Google News Initiative. In 2022, partnered with Journalism 360 to launch a series of XR tutorial videos.

Consulted on content strategy for WebVR project Reach, an innovative new tool which allows participants to place themselves in 3D scenes using only a camera and the web. Spearheaded by ‘Godmother of VR’ Nonny de la Pena.

○ Premiered at Sundance New Frontier, Jan. 2019